02-09-2026, 09:01 AM
Quote:Minute Maid discontinues concentrated orange juice in latest blow to civilization
ROB BESCHIZZA 11:59 AM THU FEB 5, 2026
Image: Minute Maid
For 80 years, Minute Maid has sold orange juice and lemonade (including the pink stuff) as concentrate, with each 12-ounce can of freezing slush yielding 48 ounces of drink, give or take. Today parent company Coca-Cola said it will discontinue sales in the U.S. and Canada, saying consumers don't want it anymore.
"With the juice category growing strongly, we're focusing on products that better match what our consumers want," said a spokesperson inexplicably given anonymity by NBC News. "Frozen products will be discontinued in Q1 2026, with in-store inventory available while supplies last."
Get it while you can: April will see the final shipments. Other products included in the cull are reportedly limeade, Fruitopia, and Five Alive. A typical online comment: "NOOOOOO! This is my literal childhood."
Fuss aside, there are alternatives, so this is might be good news for Old Orchard and store brands at Kroger, Trader Joes and others. An odd irony: in the UK, this stuff seemed to have disappeared decades ago: instead they sell full-size bottles made from it there. I miss my insipid, tangless fruit juice
Shadow boxing the apocalypse


Image: Minute Maid