04-16-2023, 04:08 AM
So far, YMAA follows a normal retail season. Sales goals are set based on the previous year plus hope for some increased growth. The big boss is SNW lured by sales stats, which is somewhat refreshing because both Tiger Claw and WLE were so ‘seat of the pants’ when it came to sales and stock. But is also annoying because an inordinate amount of telemeet time is spent on predictive stats and the pandemic skewed everything so that data is inconclusive. Beyond typical retail seasons, there’s new title releases - both book & video, that drive some sales bumps. During my pandemic watch, there’s been a push towards hardcover editions of old titles, which has been aimed at the library market which is astonishingly lucrative.
It’s 10 mins to 4:20’am but I’m going to finish this post prematurely….
It’s 10 mins to 4:20’am but I’m going to finish this post prematurely….
Shadow boxing the apocalypse