Quote:Swift-Kelce Romance Boosts Chiefs-Jets Ticket Prices Up 43% Amid Reports Swift Will Attend
Brian Bushard
Forbes Staff
Sep 28, 2023,12:52pm EDT
Ticket prices to the New York Jets match-up against the Kansas City Chiefs on Sunday, an already highly anticipated game between two heavyweight AFC teams, skyrocketed this week following reports that the Jets’ home game will be attended by Taylor Swift, watching her rumored new romantic interest, Chiefs tight end Travis Kelce.

Donna Kelce and Taylor Swift during the first half of the Kansas City Chiefs game against the ... [+]GETTY IMAGES

KEY FACTS
Ticket price for Sunday’s game, which had been slumping in sales following Jets quarterback Aaron Rodgers’ season-ending achilles tear in his New York debut, have bounced back amid the media hysteria surrounding Swift and Kelce, with ticket prices on the secondary market increasing by 43% from Tuesday to Thursday, according to data from TicketIQ.

That price increase brings the cheapest seats to Sunday’s game at MetLife Stadium in New Jersey to $124, while the average ticket price jumped to $511, a 28% increase over that same time—according to TickPick, the cheapest ticket to the game, called the “get-in” price, jumped roughly 43%, from $83 to $119, following reports that Swift would be in attendance.

Tickets to the Jets’ next home game against their divisional rival Philadelphia Eagles start at $123 on the secondary market, while their home games in November range from $52 to $110 for the cheapest seats.

TANGENT
Swift’s appearance in a luxury box suite at Kansas City’s home blowout last week over the Chicago Bears sparked a massive ratings hike, with the Sunday game drawing millions of additional viewers and making the game the second-most-watched so far this season (24.3 million viewers, according to Fox. That game, in which Swift was seen cheering with Kelce’s mother after the tight end scored a touchdown, only fell short of the Chiefs’ season opener against the Detroit Lions by roughly 400,000 viewers.

KEY BACKGROUND
Rumors of a Kelce-Swift celebrity relationship swirled around social media and throughout the NFL following the Chiefs’ win over the Bears, with longtime New England Patriots coach Bill Belickick joking that of all of Kelce’s catches, Swift “would be the biggest,” and the NFL buying into the gossip, posting a video of Swift cheering. Days after the media buzz, Kelce’s brother, Philadelphia Eagles center Jason Kelce, toldthe WIP Morning Show that the speculation is “100% true.” Travis Kelce later called the game one he will “remember” on his podcast New Heights, which he co-hosts with his brother.

Quote:Taylor Swift Fans Broke Google With 1989 Vault Puzzles
The Swifties engaged in a Scrabble-esque word jumble via Google, but it didn’t take long for the singer’s rabid fanbase to break the search engine.
By Kevin Hurler
PublishedSeptember 20, 2023
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Image: Evan Agostini (AP)
Look what she made us do. Ahead of the release of 1989 (Taylor’s Version) next month, one of the biggest pop stars in the world, Taylor Swift, began teasing the album’s bonus tracks with one the biggest tech companies in the world, Google. 
Swift is no stranger to puzzles and easter eggs, but the most recent batch of mysteries surrounding 1989 (Taylor’s Version) certainly upped the ante via a partnership with Google. As is tradition with Swift’s re-recorded albums, each “Taylor’s Version” includes B-side tracks that were scrapped from the original version of the record, dubbed “From the Vault” tracks. To unlock the titles of vault tracks for her re-recordings of Fearless and Red in 2021, Swift’s puzzle-obsessed fans were encouraged to solve a word scramble and a crossword, respectively, both released through the singer’s Instagram account. For this round, the Swifties engaged in a Scrabble-esque word jumble via Google, but it didn’t take long for the singer’s rabid fanbase to break the search engines.
“Swifties, the vault is jammed! But don’t worry, there are no blank spaces inside,” Google tweeted with a healthy dose of corporate cringe. “We’re in our fix-it era and will be out of the woods soon ?”
Last week, a pale blue vault dropped from the sky of the Google search results after users entered the search term “Taylor Swift”—pale blue is the color synonymous with Swift’s 1989 album. Yesterday, when fans began entering the same search term they noticed tiles of letters appearing on the screen, along with a hint alluding to some word or phrase relevant to Swift’s 1989 album era. Unscrambling the letters and entering the phrase into the search bar would lead you to the next of 89 total puzzles. According to a progress bar attached to the vault pop-up, the vault tracks would only be revealed after fans collectively completed 33 million puzzles. Nevertheless, the Swifties persisted and finished all the puzzles in under a day, forcing Swift to unveil four of the five vault track titles with an audio message on Google. (Those tracks are titled Is It Over Now?, Now That We Don’t Talk, Say Don’t Go, and Suburban Legends.)
Big tech being in the palm of Swift’s hand is a refreshing change of pace following Ticketmaster’s botched rollout of tickets to Swift’s most recent tour. During the tour’s presale last fall, thousands of users reported outages on Ticketmaster’s website while trying to purchase tickets. When Swifties were finally able to log in, they found that tickets were either wildly expensive or gone altogether. Swift responded with discontent on Instagram, stating “I’m not going to make excuses for anyone because we asked them, multiple times, if they could handle this kind of demand and we were assured they could.” Ticketmaster blamed bots during a federal hearing for the disastrous presale, while the company later shut down ticket sales in France for The Eras Tour under circumstances similar to those that occurred during the U.S. presale.

(10-16-2023, 01:53 PM)Greg Wrote: It all comes down to let people be happy liking what they like even if it's not something you like.